Blog

Creating a competitive advantage: What are Content Services?

Written by Mike Barrett | October 4, 2021

For businesses seeking to improve operational efficiency and productivity in the workplace, the arrival of Content Services is an opportunity to gain a competitive advantage before the full market opens its eyes to just how much this technology has to offer. Shockingly, however, most companies are unfamiliar with this latest development in content management solutions. So what are Content Services and how do they offer an advantage to businesses who implement them now?

What are Content Services?

Content Services are the latest development in the field of content management solutions. A Content Services Platform is an accumulation of the latest services and microservices which enable companies to achieve efficiencies to take them to the next level of performance and growth

What’s more, these services can be used by any type of company of any size, and also by any kind of department within an organisation. Their strong ability to integrate through connectors and databases allows the system to work across teams and areas, handling different kinds of information and data. 

The primary role that Content Services play is in the streamlining of workflows and automation of processes. Whereas currently, a business may have a dedicated team of administrators, Content Services can automatically receive information, capture the important data and input it into other software, or deliver it straight to the relevant professional’s inbox. 

Storing all data in one secure document storage solution enables companies to remove many of their paper files and the records management risks that are associated with them. What’s more, as Content Services utilises cloud storage, businesses can improve their enterprise mobility. The rise of mobile applications and remote access to information enables employees to be on the road and still able to complete their work. 

Why does it matter?

Now that we’ve identified what Content Services are, you may be wondering why it matters to your business. It is no secret to IT experts and those in technology that those who are early adopters and dive into new technology first often have the potential to benefit the most. Building on the efficiencies that Content Services has to offer, your business can develop a competitive advantage long before your rivals even begin to consider implementation.

A better-known technology in the same field is Enterprise Content Management (ECM). While there are similarities between the technologies, the invention of Content Services has served as a next step that goes one better to resolving problems.

What businesses must do now is be brave. These technologies are not temperamental or unpredictable, nor do they pose a threat to your operations. If anything, they do the opposite by reducing risks with their tight security measures and improved file management. Getting involved early on in the process should be a priority for companies who truly wish to improve productivity in the workplace and benefit from this new technology. 

Content Services may be the latest trend, but it is backed by the likes of ECM and Document Management Systems. Investing in the latest development in content management solutions will help drive smart business growth and could be the difference between your organisation becoming a pioneer in your market or falling behind.

Businesses are handling more documents and data than ever before, and many are struggling to keep up. The answer to this challenge lies in using modern technologies such as Content Services to drive business efficiency and growth. Download the ebook today to learn more.